Brands are increasingly built by delivering great customer experiences.   The peaks along your customer journey are where the experience is more emotionally engaging, which makes your CX more meaningful and memorable.  While digital experiences play an important role in reducing friction and creating wow moments, the human-to-human connection is still essential to build brands through better CX.  The CX & Culture Connection is key to creating strong brands and earning sustained loyalty.  Culture has a direct impact on CX and brand through how your employees show up along the customer journey.  It also has an indirect impact on CX and brand through the ways employees collaborate on designing new experiences and reinforcing a culture of experimentation.  Join us for an interactive discussion on how to modernize your approach to brand, CX, and culture together, including ways you can apply AI for your training and customer listening investments.